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STONECLADMEDIA
Paid Ads

Pour fuel on a funnel that already converts.

Visually-optimized paid acquisition — creative, targeting, and management — run once your funnel is proven to convert organically. We scale what works; we don't burn spend on what doesn't.

The ad account

Paid Ads

Visually-optimized creative
Targeting, testing, and scaling
Gated behind a live, converting funnel
The Problem

Ads don't fix a funnel. They expose it.

Paid traffic magnifies whatever it hits. Point it at an offer that doesn't convert and you buy expensive proof that it doesn't work. Most agencies will happily take your ad budget on day one anyway.

How It Works

The Proof-First Paid

We earn the right to spend before we spend.

Ads run only after your funnel is proven to convert organically. Then we build visually-optimized creative — using the same productization craft behind our own brand — test into what works, and scale it. Ad spend is yours and always separate from management.

01

Prove

We confirm the funnel converts organically before a dollar is spent.

02

Create

We build visually-optimized creative and targeting.

03

Test

We test structured creative and audience variants to find winners.

04

Scale

We scale what works and report exactly what your spend buys.

What You Get

Everything, built and operated for you.

No à la carte guesswork. One scope, one price revealed on your call, and a team that ships it — so the value lands instead of sitting on a to-do list.

What's Included

Paid Ads Management

  • Creative Development

    Visually-optimized ads built to stop the scroll

    Included
  • Audience + Targeting Strategy

    The right people, on the right platform

    Included
  • Testing Framework

    Structured creative and audience testing to find winners

    Included
  • Scaling + Management

    We scale what converts and cut what doesn't

    Included
  • Reporting + Attribution

    Clear numbers on what your spend is buying

    Included

Recurring management. Ad spend is client-funded and always separate from the management fee. Runs after the funnel converts.

The Proof
Look, I've been burned by content agencies three times. The pitch is always the same and the output is always a mush of LinkedIn posts that sound like everyone else. Stoneclad is different in two ways. One, they actually study the way I talk before they write anything. Two, they ship volume. I'm at a couple hundred pieces a week across six platforms inside the first quarter. Inbound has noticeably picked up and I'm not exaggerating that.

Greg M.

Leadership Consultant

Spent two years trying to build the right team for content and never got it right. Hired writers who couldn't capture my voice, video editors who didn't understand my niche, none of it stuck. Stoneclad showed up with the system already built and the people already in place. My LinkedIn audience is growing faster in twelve weeks than it did the entire previous year. The volume is what compounds. Hadn't really understood that before.

Lena Brooks

Founder · Vante Negotiation

Was burning out trying to keep up with content. I'd record a video, sit on it for two weeks, never edit, post nothing. The volume problem isn't a strategy problem, it's a labor problem and they solved it. Now I do a 90 minute recording on Mondays and they ship a couple hundred pieces across YouTube, IG and TikTok by Friday. My free Skool is filling up steadily in the first weeks. Wish I'd done this two years ago.

Diego P.

Real Estate Investor + Coach

The Guarantee

We spend when it's ready — not before.

Our commitment is discipline: ads run only against a funnel proven to convert, spend stays separate from our fee, and you get clear attribution on every dollar. We scale what works and cut what doesn't — no vanity spend.

Questions
Why won't you run ads immediately?
Because ads amplify whatever they hit. If the offer and funnel don't convert with organic traffic yet, paid traffic just makes losing faster and more expensive. We prove the funnel first, then scale it.
Is ad spend included?
No — ad spend is yours and goes straight to the platforms. Our fee is for building, managing, and scaling the campaigns. Keeping them separate keeps the incentives honest.
What makes your creative different?
The same visual productization we use for our own offers — creative engineered to stop the scroll and communicate value fast, not generic template ads.
Next Step

Scale the funnel that's already working.

Book a call and we'll assess funnel-readiness and the paid plan.

Or see the full model →